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SMS Terms

Last Updated: October 6, 2026

Program name: Book8 Appointment Notifications

Book8 is a trade name of 11111221 Canada INC., a corporation incorporated in Ontario, Canada (Ottawa, ON). Messages are sent on behalf of the business the customer booked with and identify that business and Book8.

1. Message Types

Book8 Appointment Notifications are transactional messages related to your appointment:

  • Booking confirmations
  • Appointment reminders (24 hours, 1 hour and 30 minutes before your appointment)
  • Reschedule notices (sent as updated confirmations) and cancellation notices
  • Replies to texts you send us (STOP and HELP responses, and two-way booking and cancel requests)

We do not send marketing or promotional messages.

2. Frequency, Rates, Opt-Out and Help

  • Message frequency varies (typically 1–5 messages per booking).
  • Msg & data rates may apply.
  • Reply STOP to opt out at any time; reply HELP for help.
  • Reply CANCEL BOOKING to cancel an appointment.
  • Support: support@book8.io
  • Carriers are not liable for delayed or undelivered messages.

3. Privacy and Sharing

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties, except service providers (e.g., our SMS provider Twilio) solely to deliver the messages.

See our Privacy Policy and Terms and Conditions.

4. How Customers Opt In

Customers consent to Book8 Appointment Notifications in one of the following ways.

4.1 Online booking page

On a business's booking page (/b/[handle]), after choosing a time the customer enters their mobile number and must tick a checkbox that is unchecked by default.The online booking cannot be submitted unless it is ticked. Below is a static replica of that consent block, rendered from the same source text as the live form (the business name shown is an example):

4.2 Phone call with the business's AI receptionist

After the caller gives their phone number, and before the booking is confirmed, the AI receptionist says:

“I'll send you a text confirmation and a reminder before your appointment. You can reply STOP at any time to unsubscribe. Is that okay?”

Text messages are sent only if the caller says yes. Consent and a timestamp are stored with the booking. If the caller declines, they are booked with no text messages.

4.3 Customer-initiated text

A customer who texts the business's number first receives replies only within that conversation.

5. Contact

11111221 Canada INC. (Book8), Ottawa, ON, Canada · support@book8.io